Garrett Sathrelays out his Manifesto on Valley wineries and it’s another awesome marketing lesson in the making. Seriously, where’s the love from the wineries? When did it go out of style to be genuine?
Podcast (twm): Play in new window | Download (Duration: 1:17:15 — 71.3MB)
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Would love to read that Manifesto. Sounds wildly interesting!!
I listened to the podcast today which normally I enjoy but I was dismayed by Garrett’s generalizations. I happen to work at a winery where we take the guests into the vineyards, through production and into the barrel room! We are all about providing an educational experience! But, for a winery/tasting room that hosts more that 8 people at a time it is hard to do otherwise than have a tasting bar! Obviously Garrett hasn’t visited the winery I work for and am proud of the way we do business!