The Wine Makers – DTC Symposium Part 3: The Three Marketeers

Marketing Strategy & Brand Storytelling from Outside the Wine Industry

One thing that sets the DTC Wine Symposium apart from most wine conferences is how many speakers come from outside the wine industry. Our friend Barbara Gorder taps into her Chicago ad-world network and brings in people who’ve spent their careers […]

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The Wine Makers – DTC Symposium Part 1

Steve Gross, Honore Comfort & Mark Barden
Wine Institute

Monterey, Calif. — Sitting down with Steve Gross has become one of our favorite DTC Wine Symposium traditions. Not only does he have one of the best radio voices in the wine business, but he’s spent nearly four decades on the front lines […]

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The Wine Makers – Evan Roscoe

While Evan Roscoe is a Napa native, he grew up far from Napa’s wine culture. So far, in fact, that his family’s mountainside cabin was technically on the Solano side of the county line. There wasn’t wine on the table growing up, and his family had no connections to the […]

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